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SEO vs PPC: Which Option is Best for Your Business?

SEO vs. PPC: Which is better?

The age-old question… “SEO vs PPC, which is better for my business?” The difference between search engine optimization (SEO) and pay-per-click (PPC) is: SEO is a long-term strategy of getting traffic to your website organically, while PPC focuses on getting paid traffic through search, display, shopping, and other advertisement placements. Deciding which strategy is best […]

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